eTailing Conclusion Suhr and Lichty Insurance
Connie Hancock
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01/12/2016
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Description
eTailing course interview with Suhr and Lichty Insurance.
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- [00:00:00.061]I would not be afraid, and I would strongly encourage
- [00:00:03.428]any business to go ahead and get involved with a web page
- [00:00:07.675]and with social networking.
- [00:00:09.232]I know we talk about these problems out there,
- [00:00:12.159]that think posting, things happening,
- [00:00:14.479]but there's a lot of good stuff out there, too.
- [00:00:16.827]Of course, you only hear about the extremes.
- [00:00:18.543]But what a better way to get out
- [00:00:20.378]and share what your business is doing,
- [00:00:22.235]share what your business is doing with your community,
- [00:00:24.210]share the things that you business is able to do
- [00:00:26.438]service wise than through social networking,
- [00:00:28.738]or through a website?
- [00:00:30.222]I mean, you can spend hundreds of dollars
- [00:00:32.613]on other forms of advertising,
- [00:00:34.122]but this is pretty much low cost, low budget.
- [00:00:39.102]It's able to change in a minute if you wanted
- [00:00:41.462]to post something on a special you're having
- [00:00:43.366]on Facebook tomorrow, you can do it tomorrow,
- [00:00:45.874]today, I mean, you can do it right then.
- [00:00:48.357]It's really great to kind of see and monitor
- [00:00:51.561]what people come back and talk about.
- [00:00:53.513]I think the other thing is even though those people aren't
- [00:00:55.003]your customers, you get your name out in front of them.
- [00:00:57.853]Maybe they're not customers today, but maybe they're
- [00:00:59.965]prospect in the future.
- [00:01:01.128]But if you're not out there for them to be exposed to,
- [00:01:03.589]the chances of them being your customer are not that great
- [00:01:05.792]unless you do something to engage them
- [00:01:09.068]or engage their friends out there
- [00:01:10.369]through a website or through a social networking
- [00:01:12.572]of some type.
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