Marketing Major at the University of Nebraska–Lincoln
Have you ever wondered how much research and strategy goes into a sponsored social media post or how companies start texting you when you are in the vicinity of their store? When you choose to major in marketing at Nebraska, you’ll learn how to create and evaluate the strategy powering social media and other marketing campaigns, motivate sales teams and understand the types of psychological phenomena shaping consumers’ behaviors.
Learn more at: https://business.unl.edu/marketingmajor
icon search Searchable Transcript
Toggle between list and paragraph view.
[00:00:00.440]At Nebraska, you'll discover
[00:00:01.780]that marketing powers the world.
[00:00:03.760]Marketing is all about communicating what's important
[00:00:06.380]about your product, service or cause to your audience.
[00:00:10.790]You will develop the skills needed
[00:00:12.460]to create effective marketing plans
[00:00:14.550]and conduct market research.
[00:00:16.880]Additionally, you'll gain insights
[00:00:18.540]into international markets and digital market campaigns.
[00:00:22.160]You will get to go beyond textbooks and lectures
[00:00:24.860]and learn through hands on projects.
[00:00:27.360]At Nebraska, nearly every marketing class
[00:00:29.860]offers an experiential learning component.
[00:00:33.370]Outside of the classroom, you can volunteer
[00:00:35.400]with local nonprofits, helping them with projects
[00:00:39.000]like their event marketing.
[00:00:41.060]While on campus, you can further gain experience
[00:00:43.570]through opportunities like Jacht, a student run agency,
[00:00:47.370]or serving as an officer
[00:00:48.980]for the American Marketing Association
[00:00:51.540]or in other student organization.
[00:00:53.810]You can also pursue a certificate in sales excellence
[00:00:56.860]where you learn to pitch your ideas and influence others.
[00:01:01.210]With these at experiences, you'll be ready
[00:01:03.200]to pursue a wide range of internships and full-time roles
[00:01:07.390]such as a marketing analyst,
[00:01:09.590]sales representative or social media manager.
[00:01:13.630]You can explore the marketing major further by looking
[00:01:16.580]at its four year plan or meeting with our academic advisors.
[00:01:20.710]Your path leading the future of business starts now.
Log in to post comments