Open for Business with Hannah and Debbie Borg - March 9, 2021
The Borg family farm, near Allen, Neb., raises crops, cattle and chickens. Her main role is operating the pullet barns that they raise for Costco. When she isn’t farming, you can find Hannah behind a camera or in a history book. Hannah graduated from the University of Nebraska-Lincoln with a bachelor’s in Agricultural Communications. She has interned for FarmHer and the Rural Radio Network as a farm broadcaster, is active at her church and is a board member at the Wakefield Heritage Organization.
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[00:00:00.000]email@example.com: Good evening everyone i'm Brittany fulton the extension assistant of nebraska women agriculture program thanks for joining us today this is open for business.
[00:00:15.570]firstname.lastname@example.org: A webinar series that focuses on female agribusiness entrepreneurs, on the second Tuesday of every month will feature nebraska women in agriculture to show their grit and determination.
[00:00:24.930]email@example.com: As they share their stories about how they've overcome business shocks.
[00:00:28.410]firstname.lastname@example.org: During our time together, please use the chat box located in the bottom of your screen to ask questions and we'll address the questions as time allows.
[00:00:35.220]email@example.com: Today we have Hannah Borg and her mom debbie joining us the board farm is located in northeast nebraska.
[00:00:41.670]firstname.lastname@example.org: They raise crops cattle and chickens Hannah and daddies main role on the farm is operating the pole at Barnes.
[00:00:46.800]email@example.com: That they raised for costco when Hannah isn't farming, you can find her behind a camera or in a history book.
[00:00:52.110]firstname.lastname@example.org: Hannah graduated from the University of nebraska Lincoln with a bachelor of Sciences in agriculture, communications, she interned for farm her and the rule radio network as a farm broadcaster.
[00:01:02.880]email@example.com: Locally she's active at our church and as a board member on the Wakefield.
[00:01:06.780]firstname.lastname@example.org: heritage organization debbie's involved in leadership positions across the state nebraska corn nebraska soybean association nebraska Farm Bureau.
[00:01:15.210]email@example.com: nebraska aggregations Council and nebraska real radio association she also volunteers in her community, including four H and ffa thanks for joining us today Hannah and debbie.
[00:01:25.290]Hannah Borg: thanks for having us we're excited Thank you very much.
[00:01:28.860]firstname.lastname@example.org: we'll just go ahead and get right into this chicken houses like that's exciting and not something you always here in nebraska, at least in the Western side of the state where i'm at so let's talk about that a little bit and how that all came about, for you guys.
[00:01:44.520]Hannah Borg: So I think my mom should sock talk, talk about how it came about because we wouldn't be here without her and my dad making the decision to build martin's.
[00:01:54.690]Hannah Borg: So it was just by half, I mean we had heard about the chickens, we had friends, working with the lpp company and blink improvement poultry link and premium anyway.
[00:02:05.640]Hannah Borg: We knew quite a bit about it, and so one day my husband looked at me and said, do you think we should be thinking about building a chicken barn and I looked at him and I said, are you not he's a cow guy.
[00:02:18.480]Hannah Borg: And he said, well, I just think maybe we ought to be looking into it, so the rest is history we signed the dotted line and then Hannah came home one day and.
[00:02:29.430]Hannah Borg: Her dad said hey I got a job for you, and she said.
[00:02:33.720]Hannah Borg: Well, generally, when my dad says, I have a job for you, it includes a job that I don't want to do like go clean water tanks or whatever it may be, but it was followed with a statement of.
[00:02:43.680]Hannah Borg: You want to run chicken barns and like mom's reaction I about fell over because you know we have a cattle yard in our front yard and a cornfield in our backyard so chicken just really throws up the traditional corn and cattle aspect.
[00:03:00.030]Hannah Borg: So over time I you know we thought about it and it made sense for us, and I was fortunate that the timing.
[00:03:10.020]Hannah Borg: lined up that I, we got our first batch of chickens that Tuesday and my finals week senior year so talk about baptism by fire, because I went from taking a final test to starting working in the chicken barns within the day and it was mentally a huge roller coaster.
[00:03:32.340]email@example.com: awesome I kind of skipped over you guys tell us about yourself and your background so we'll we'll kind of go backwards in this, but tell us a little bit about yourself and and some background details.
[00:03:42.870]Hannah Borg: So I originally got to nebraska because I was went to work as a territory sales manager for seed company.
[00:03:50.100]Hannah Borg: i'm a Colorado native and said I would never leave Colorado and now i'm very grateful that you know never say never.
[00:03:57.060]Hannah Borg: landed in northeast nebraska and i'm married into the fifth generation family operation and have been fortunate to.
[00:04:07.440]Hannah Borg: stay at home, raising the kids I always tell people that we raise corn cattle soybeans and farm kids and that's, the most important thing that we have on our farm so it's been really exciting.
[00:04:19.740]Hannah Borg: To have Hannah you know come being able to offer the opportunity, I said that that she could we could bring somebody back in that exploration back with a paycheck.
[00:04:29.610]Hannah Borg: We couldn't have done that, without chickens, so I am involved in a lot of volunteer leadership I past President of nebraska soybean association and currently serve on the corn board.
[00:04:41.310]Hannah Borg: And really enjoy that my degree from long ago was at communications and so it's a area that i've loved of sharing the story and so it's just been.
[00:04:53.820]Hannah Borg: A great opportunity to be on the farm and be able to serve locally and in volunteer positions and just share share what we do on the farm.
[00:05:02.520]Hannah Borg: So, as the product of the farm as a foreign kid I had a pretty traditional farm life growing up of you know, right in the tractors do whatever we needed I showed horses all across the country.
[00:05:18.600]Hannah Borg: paint read shows, and then got involved in ffa my school didn't have every day, but our Community next to us did, and so I learned actually my fifth I experienced was a lot of independence, because.
[00:05:32.340]Hannah Borg: I got to do a lot of things in ffa on my own and through that and through my mom's leadership stuff I found a love for communications, and so I went to us now and study our cultural communications.
[00:05:45.960]Hannah Borg: And when I graduated you know a lot of people are like what are you doing going back to the farm, because you have this communications degree, but.
[00:05:53.310]Hannah Borg: present day I work on the farm full time, but I also get to do creative work off the farm i'm, for example, I.
[00:06:03.630]Hannah Borg: interned for the rule radio network as a farm broadcaster in college and now I get to go to farm shows with them and do some video spotlights and produce some videos.
[00:06:13.800]Hannah Borg: And currently working with news channel nebraska on another video project for a passport program and I also do some photography and then i'm also really interested in history, and so I.
[00:06:25.230]Hannah Borg: work with our local heritage organization beginning to do some work to promote our local museums, and so I.
[00:06:35.040]Hannah Borg: My life revolves around corn cattle chickens and cameras.
[00:06:39.750]Hannah Borg: So that was.
[00:06:41.250]Hannah Borg: One of the things that we'd liked about so we're pulling growers and with the this project and Eastern nebraska.
[00:06:49.530]Hannah Borg: There was brothers bullets and breeders, excuse me, anyway.
[00:06:55.740]Hannah Borg: Our chicken barns do not require eight hours of Labor every day, sometimes it does sometimes it doesn't, and so it gives us the flexibility and that's one of the things that we'd like and we shared with Hannah is that.
[00:07:08.250]Hannah Borg: you'll probably have to find some work to to add to this, and so it's worked out well there's flexibility in.
[00:07:15.720]Hannah Borg: The time commitment that we have, like any other thing on the farm, you know it's either all or nothing, and so the chickens just add to that and gives us flexibility.
[00:07:25.620]Hannah Borg: So studying I communications in college I probably missed out on some value valuable classes, you know, an animal science or some.
[00:07:35.310]Hannah Borg: ag ECON classes talking about commodity markets and whatnot that could be really valuable my day to day uh but, having a totally different skill set off the farm.
[00:07:46.920]Hannah Borg: gives me that opportunity to kind of balance it and i'm really grateful for the flexibility that I have on the forum, because you know it's.
[00:07:54.840]Hannah Borg: Up until the last couple weeks it's been really cold, and so I I can do, I can do projects on my own and not feel bad about missing stuff at home, in fact, this afternoon I was in town doing some video work.
[00:08:07.560]Hannah Borg: So truly it's the best of both worlds and then, when the farm needs me i'm there full time but also, I can sprinkle in some fun stuff when we're not working as hard.
[00:08:18.990]firstname.lastname@example.org: No that's awesome that's that's nice to have that flexibility let's dig in a little bit more and talk about what it what it took to bring a hand back you know, working with families, not always easy, but how did you create that business plan to bring the next generation back.
[00:08:33.420]Hannah Borg: Well, we would probably fail, a generational leadership transition class and we didn't have a written plan, and so the more I mean it's in a lot of our ag magazines, you know legacy and transitions and and now I can understand why.
[00:08:51.810]Hannah Borg: So it's been there's been a lot of challenges.
[00:08:56.160]Hannah Borg: But it's also been very rewarding and so i'm not sure that I really have an answer for you, except for Hannah came back with the right attitude of she was Labor and cheap Labor is what my current title is.
[00:09:12.420]Hannah Borg: And so you know I don't I haven't thought about specific advice that I would offer somebody but I will tell you that it's hard.
[00:09:20.460]Hannah Borg: And I say you got to remember, I mom she's my daughter i'm the boss she's my employee, now that pretty much sums up how complicated it can get some days yeah it's it's weird when your mom signs your paycheck.
[00:09:34.890]Hannah Borg: And then also balancing the relationship between my dad my mom um so my brother is also back on the form full time.
[00:09:44.520]Hannah Borg: Because of some plans changed with college with coven anyways so now it's mom dad daughter son and my other sister comes back home fairly frequently so there's a lot of relationships to manage and you know just this morning.
[00:10:01.020]Hannah Borg: I got fresh right well my dad got frustrated with me and I went into event to my mom well that gets me in trouble sometimes because mom is married to my other daughter.
[00:10:11.040]Hannah Borg: And so they're talking husband and wife about their their daughter, who is also their employee and then the the dad comes back and it just gets really complicated.
[00:10:20.820]Hannah Borg: um but i've learned i've had to really slow down and respond versus react to some situations because.
[00:10:28.830]Hannah Borg: My dad my brother think on the same wavelength, they they can give signals and they know exactly what they're talking about when dad gives me signals, or when dad's explaining something I don't get it.
[00:10:40.290]Hannah Borg: as fast as what my brother my in some instances, and so, then, then my dad's frustrated because he's having to explain it and taking time well, then my mom and I worked on the same wavelength, and so.
[00:10:53.520]Hannah Borg: When mom and I are working together and trying to explain something to dad that gets complicated, so all this to say is it's complicated and there's no right way, because some days we.
[00:11:03.810]Hannah Borg: We have it together we are accomplishing things we are like we are rock stars and then other days it's like well.
[00:11:11.520]Hannah Borg: just going to walk away because less harm will be done if I don't say anything, right now, but then you come back half an hour later and you got to get it together.
[00:11:20.490]Hannah Borg: So just giving yourself grace and understanding that you have to be in it for the long haul and to ease down on things that you will regret saying is also helpful because i've just learned to in like to just slow down and just appreciate that dad things different than I do.
[00:11:42.270]Hannah Borg: And it makes things worse if I challenged him sometimes now as things go on i've learned, where I can challenge him and i've learned, where I can stand up for myself and i'm sure he's learned how to work with me in a different way, but it's just a constantly changing.
[00:12:00.270]Hannah Borg: balance that we have to figure out, you know I think we can all relate to the sayings about the hand signals in a combat the combine driver hand signals.
[00:12:10.980]Hannah Borg: You know, we can laugh about it when it's not in harvests, but that's the way every day, you know can be sometimes he, as we know that men think differently and.
[00:12:20.070]Hannah Borg: But on the flip side that also can make the farm very successful if we find our lanes and we stay in them, but crossover when needed so anyway, it is difficult i've told people I had no idea how hard it might be.
[00:12:36.960]Hannah Borg: But it's been incredibly rewarding being able to bring back the next generation.
[00:12:43.200]Hannah Borg: So that's what makes it all worth it.
[00:12:46.650]email@example.com: yeah family communication is one of those one of those tough things, but you did offer some good advice there let's actually talk about the process of raising these chickens like walk us through when you get them in the barn so when they leave the barn How does that all happen.
[00:13:02.790]Hannah Borg: So we raised poets, which are the females, and then also we have roosters and their long term goal for their race for.
[00:13:12.270]Hannah Borg: breeding and laying eggs so since we're cattle people around tear, to put it in cattle terms, who are raising that heifers so we get 60,000 birds from a parent company is kind of like a genetic company if you're to go buy.
[00:13:26.130]Hannah Borg: heifers from a well known breeder anyways we get 16,000 birds from a parent company and they come to us and day old.
[00:13:37.290]Hannah Borg: In that first week of production is most important, just like with any baby animals there's a lot of work that goes into when they're babies.
[00:13:45.810]Hannah Borg: We have them for 21 weeks, which is five months and then during that time they get two rounds of vaccinations, because we want them to be prepared for their brooding.
[00:13:57.240]Hannah Borg: Life at the bruder barn week 12 and week 18 so that's our seasonal busy time so next week, we have around the vaccinations and so it's kind of like.
[00:14:09.870]Hannah Borg: You know calving season or planting season, maybe not as long but next week is a busy week versus last week was not so after 21 weeks we move on we'll.
[00:14:21.840]Hannah Borg: Catch crew comes in and moves on to a breeding barn ours just happens to be a father son duo so the father has a breeding barn farm and the sun has one so that's kind of cool mother daughter sending the birds so Father son.
[00:14:36.630]Hannah Borg: down by Pilger and then those birds spend about 45 weeks there lay eggs those legs go to hatchery in fremont those eggs are happening fremont go out to boiler Barnes which.
[00:14:48.540]Hannah Borg: And they're there for 42 days, and then they go after 42 days in the boiler brian's to go back to fremont to the process to go.
[00:14:57.090]Hannah Borg: To be turned into roast rotisserie chickens to go to cost goes all across the Western United States, so we are the bottom layer we are the most important or I mean everyone's important but.
[00:15:09.750]Hannah Borg: What we do impacts people all the way down to the broilers so there's a high investment in our birds in a really a lot of pressure put on us making sure that they're healthy and raised properly because a lot of people pass the the liner counting on us.
[00:15:28.230]firstname.lastname@example.org: So when we talk vaccinations it's.
[00:15:30.360]Hannah Borg: not something we do we have prepared the barn which takes quite a bit of time, but those birds are individually touched on, they get four to five vaccinations and they can do about 45 birds a minute.
[00:15:43.410]Hannah Borg: So they do 12,500 birds a day in about six hours it's an amazing process it's pretty cool to watch.
[00:15:53.220]Hannah Borg: Just like working and processing cattle there's a system and a crew and when they're doing it while it goes really well and it's very slick, we could never do that by ourselves, we do not have the Labor or the knowledge to do that.
[00:16:07.530]Hannah Borg: But it, it is a Labor as process, just like working any other animals yeah.
[00:16:12.360]email@example.com: I had no idea how many steps and processes, there were telling us that's super interesting you guys are fairly new to this business, starting in 2019 I believe um let's talk about some of the business shocker that you faced in the challenges that you've seen so far.
[00:16:28.560]Hannah Borg: yeah So the first time, we were ever in a chicken barn was the first day that we got chicken, so you know call us crazy because we probably are where we were we had no idea really what we're getting into so.
[00:16:42.240]Hannah Borg: When a business shock is an understatement.
[00:16:47.250]Hannah Borg: But you know we we so the reason why it's a business shock is because the first time we've ever stopped stepped into a chicken barn is you know, the first day that we're getting chickens, so we were about the fourth.
[00:17:00.750]Hannah Borg: people to get chickens for the whole company so when we have cattle and we come from a beef industry, so you know our our neighbors all around us are raising cattle, we can go to town and run into someone else's.
[00:17:13.620]Hannah Borg: Raising cattle, we can go to industry events all across the country, whatever we want to do we can follow people we know you know cattle, we know how to do it, we have those those resources when I came to figuring out.
[00:17:26.490]Hannah Borg: Life with chickens, we had none of those resources because.
[00:17:29.790]Hannah Borg: No one in our area has chickens like what we do, we do, how Michael foods, which is a commercial eglin facility, but it is, it is no similarities to ours so that's, not even a good resources.
[00:17:41.760]Hannah Borg: We can't even rely on other people in the company, because not many people have chickens.
[00:17:46.650]Hannah Borg: So it was a really dark time just you know swimming through the sake of what are we doing because.
[00:17:53.790]Hannah Borg: Every single aspect that we were doing was brand new, you know that how you walk the barns what are you looking for in a chickens, what are you doing.
[00:18:02.730]Hannah Borg: When your equipment breaks down and oh yeah, by the way, your equipment is brand new you don't know how to run it.
[00:18:10.350]Hannah Borg: Therefore, when it breaks down you don't know how to fix it and oh yeah, by the way, it's going to break down a lot because.
[00:18:16.980]Hannah Borg: Apparently, new equipment is a curse I would never want to have brand new equipment again because you're setting everything.
[00:18:24.450]Hannah Borg: And you know, since we had we were towards the beginning of construction things aren't installed properly so it's just taking hit after hit after hit of just.
[00:18:34.710]Hannah Borg: whiplash of just every single day, showing up and figuring out how to survive the next day, because everything that you learn is so new, so it is.
[00:18:46.110]Hannah Borg: Now, today, two years later to just walk into the barns and naturally know like if this morning I walked into the barn and I heard, I heard something that was not correct and so.
[00:18:58.080]Hannah Borg: i'm innately knowing when things are running right how they sound or what they look like that is all stuff I take, for I do not take for granted, now because we've had to learn.
[00:19:08.160]Hannah Borg: Some very hard lessons to get to the point of understanding what we what we know we also know that we have a long ways no go because we we stumble over.
[00:19:19.500]Hannah Borg: Certain instances where we just don't innately know how to solve them because it's all it's all new even issues today.
[00:19:29.160]Hannah Borg: We don't sometimes don't solve them because it's the first time we've done that now, though those instances are getting fewer fewer and farther between because, if something breaks down.
[00:19:41.430]Hannah Borg: We rely on 100 motors to run every time we feed.
[00:19:44.940]Hannah Borg: So if a motor breaks down there's a pretty good chance that I can figure out how to fix it myself, because I have a mental list of like okay this isn't working do this do that do that and.
[00:19:54.810]Hannah Borg: That list gets longer and longer over time so we've had to rely on someone else less and less over time, but every once in a while we run into something where it's like.
[00:20:04.020]Hannah Borg: Oh don't even know we're just gonna have to call someone.
[00:20:07.650]Hannah Borg: So that first year was I I can't remember a lot of it, because I think I just have mentally blocked out that that time it was miserable we were not having any fun I am my saying was keep on keeping on is about all we could do, and so it was.
[00:20:27.060]Hannah Borg: The hardest thing i've ever done in my life.
[00:20:29.550]Hannah Borg: And the equipment had a lot to do with it, you know the Jews were easy they were great they they ate and drank water, they were doing what they're supposed to do is like equipment that was on board with working and.
[00:20:41.280]Hannah Borg: about six months into it, we had some friends who said to us, so you have equipment issues that first years always bad is like man if somebody would have made Oh yes, to know that you know you don't eat.
[00:20:54.330]Hannah Borg: You we went into it thinking brand new equipment would work and apparently that's not true and chicken barns now so that was that was one of the really hard things and.
[00:21:05.250]Hannah Borg: I have chosen not to be electrical or mechanical and so that's not a good choice chicken business and so i've learned more and handles taken on a lot yeah I i'm.
[00:21:18.510]Hannah Borg: i'm really great when working in a shop like i'm a rock star at reading my dad's mind.
[00:21:24.720]Hannah Borg: I know earlier, I said we're not on the wavelength, but when it comes to fixing things my dad and I are on the same wavelength of I know exactly what tool he needs before he needs it, unfortunately.
[00:21:36.600]Hannah Borg: When it comes to leading those projects by myself, I do not know how to fix anything without his support, but I am proud to say that I do have some.
[00:21:46.500]Hannah Borg: inkling when it comes to mechanical and electrical work just because i've had to figure it out, because as time goes on, and we rate, we ran out of our warranty.
[00:21:57.030]Hannah Borg: It costs money to have a service repair men come up to our place and we live farther away from fremont and most people do so then that cost money so.
[00:22:07.200]Hannah Borg: All that to say is just again by nature we've had to figure out how to do things ourselves, and we rely on my dad to do some of that mechanical work because I just naturally don't know how to do that, but we're learning we're learning, yes, and so we've had to keep an open mind and.
[00:22:25.170]Hannah Borg: challenge ourselves and get way outside the comfort box, which I think is you know I think agricultural people do that naturally yeah sometimes.
[00:22:37.200]Hannah Borg: But we really had to get out of our comfort box and we still do but um it's been a good challenge, but the cool thing is we do most of the Labor our selfie cousin chicken barns most of the Labor is like fairly easy in a sense of it's just tedious repetitive work.
[00:22:56.580]Hannah Borg: Whereas, you know if you're in the feed thought, a lot of times, bringing in a sick animal is a two or three person job there's a lot of lot of stuff on the crop and cattle side that.
[00:23:09.540]Hannah Borg: You need more than one person and you need big strong people i'm not that strong i'm small so physically I can't do some projects, although i'd like to, whereas in the chicken barns physically, we can do most of the work ourselves, which is really nice.
[00:23:26.010]firstname.lastname@example.org: Our first question came in knowing what you do now about this business would you do it again why or why not.
[00:23:33.390]email@example.com: Okay, I know if you guys have questions go ahead and put them in the chat box and we'll get to him.
[00:23:38.400]Hannah Borg: So it cracks this up because that's generally I love that question because you know if I was listening to us talk i'd say the same thing too, and my answer is, I don't.
[00:23:48.990]Hannah Borg: Think about that question because it doesn't really matter whether we do it again and I can't let myself go there, like well, maybe we won't do this again because.
[00:23:58.770]Hannah Borg: It doesn't really matter I, I think the answer that you'd probably be looking for, if you ask us that question is now.
[00:24:05.430]Hannah Borg: it's hard we probably wouldn't do it again, but I don't know I don't know where i'd be I I I don't know and I mentally and I can't let it matter if we do that again because it doesn't matter and I was asked that multiple times and i'm kind of.
[00:24:25.740]Hannah Borg: The first six months I would not allow myself to even think about that, because now it was a multimillion dollar investment you can't just back out of and so when i've struggled and i'm.
[00:24:39.690]Hannah Borg: I have to look at Hannah and remind myself, this is why we did it we we did this investment for the next generation some days I think I was crazy for signing up for a job at my age.
[00:24:53.490]Hannah Borg: But some people at her age are looking to retire in a few years, whereas my parents um you know they sign their life Ohio again.
[00:25:03.240]Hannah Borg: For a very long time, whereas people their age are seeing retirement on the horizon.
[00:25:11.820]Hannah Borg: On as farmers don't retire yeah so.
[00:25:16.080]Hannah Borg: You know it's a really hard question and I think on a different day I might answer it differently, but I would say yes, I would do it again.
[00:25:23.790]Hannah Borg: But I would probably do more homework and try and get an a few barns and talk to a few more.
[00:25:29.010]Hannah Borg: chicken growers, but the deal was there wasn't a chicken growers in nebraska to talk to we didn't know what we didn't know also the we've made connections with people in other states.
[00:25:39.270]Hannah Borg: And can ask them questions, but we only did that, out of necessity, when we were losing our minds, because we're like what are we doing what is going on, how do we do this, and then we found other people, whereas if we were to do it again.
[00:25:52.170]Hannah Borg: Obviously, if we knew what we knew now to do it again we do a lot of things differently um but I don't think we should have probably gone into it just so naive like this is going to go great quality didn't go into it quite like that, but.
[00:26:06.060]Hannah Borg: We we did compare to what we know now probably went into it a little bit more rapidly than we should have left, thank you for the question it's one that we can and cannot answer.
[00:26:17.070]firstname.lastname@example.org: All right, that happens, sometimes, but I think you did provide a good answer.
[00:26:22.020]email@example.com: So looking forward into the future, you know your big business shocks and challenges where the setup but as we're going forward here what other shots or challenges, do you see coming in, how are you preparing for those.
[00:26:33.000]Hannah Borg: I can tell you April 1 we will start working on our last big project that we're doing for the first time, and that is cleaning out the litter, so we started out two years ago with about four to six inches shavings.
[00:26:47.370]Hannah Borg: In the barns and we've recycled that litter, for the last two years, as bullets are birds don't grow as big as broilers and so.
[00:26:55.590]Hannah Borg: On to to gain the nutrients from the winner of the chickens into the litter, you have to let it build up, and so we recycle the litter by wind growing it in the in between flocks and the bad bacteria.
[00:27:09.450]Hannah Borg: is killed off and the good bacteria is you know, provides a good health for the next part so after two years.
[00:27:16.320]Hannah Borg: We get to capture that value from the nipple manner and spread it on to our cropland which was one of the other reasons we signed up because.
[00:27:26.190]Hannah Borg: chicken dinners is very valuable and prop round, so that was that one of the other benefits yeah bonus first well a benefit more than just a bonus, so that is a new process that we've never done before.
[00:27:41.850]Hannah Borg: And we actually got a new piece of equipment today to help with that.
[00:27:46.590]Hannah Borg: But it's taken a lot of thinking and asking other people now we can ask other people, because actually when it comes to cleaning out litter, we know people that have done it so we can take their advice.
[00:27:57.300]Hannah Borg: And so that's kind of like our last big hurdle of first to jump over before we've gone through.
[00:28:03.840]Hannah Borg: Every cycle, because raising chickens indoors in the summer is actually different than raising them in the winter it's just a different type of ventilation system and whatnot.
[00:28:14.160]Hannah Borg: So after April will be in a much like better cruise control space, because we know that we've we've crossed off all the big first and then our favorite word is normal.
[00:28:28.500]Hannah Borg: So if mom and I are doing chores separately it's like our things and we always say well it's normal and that's a good place to be at because we were not a normal day for very normal day routine.
[00:28:42.510]Hannah Borg: So after April, things will be back to normal and we'll kind of hit cruise control again for another couple years, hopefully, hopefully, yes, but that's something that.
[00:28:52.620]Hannah Borg: there's opportunity for some new businesses in eastern nebraska because if you were in the south or east coast where there's a lot of chickens.
[00:29:01.110]Hannah Borg: You could call up somebody and they'd come clean your barn or when you needed it blown down, you can call somebody up you could probably call two different people and get bits.
[00:29:09.570]Hannah Borg: Here in nebraska there's nobody for us to call to do that there's not the infrastructure around raising chickens so.
[00:29:17.490]Hannah Borg: that's yeah there's a lot of business opportunities for other people, and a lot of businesses have benefited from Lincoln program poultry i'm building their business and Eastern nebraska.
[00:29:29.730]Hannah Borg: But this time in cleaning up litter, we probably hire out some aspect of it, but there isn't that there's nobody to hide there's No one to hire so we're going to figure out how to do it ourselves.
[00:29:42.600]Hannah Borg: And, fortunately, and unfortunately the two times that we have about two months off every year out of chickens and sometimes when we don't have chickens it's more work than we do because there's a lot of.
[00:29:54.960]Hannah Borg: cleaning and preparing that goes into the turnover of birds, and when we don't have birds April and October, which coincides with planting and harvest and dads leading my dad is leading our litter clean out operation and so.
[00:30:10.620]Hannah Borg: We will start working on our planter here soon, because the planter has to be ready to rock and roll because, as soon as we're done cleaning out later it's going to run into.
[00:30:20.610]Hannah Borg: Planting and so we're hoping for good weather and making sure that everything goes smoothly.
[00:30:28.020]Hannah Borg: But you know we're mentally in a much better place to handle adversity now we're a little bit more solid and we work together better now in diversity than what we have before.
[00:30:38.910]Hannah Borg: So there's a lot of unknowns in April, but I have a feeling it's going to go pretty good we're hoping we're hoping.
[00:30:47.430]firstname.lastname@example.org: it's a busy place on your guys's farm that's for sure.
[00:30:50.190]Hannah Borg: yeah that's an advantage, a maybe disadvantage of being so diversified, something I forget sometimes you know.
[00:30:57.600]Hannah Borg: there's some people that don't have any lifelock at all, and so they're they're winters they're off seasons, are a little bit less.
[00:31:05.850]Hannah Borg: time consuming than ours, which is you know some days I wish we didn't have a lifestyle because it'd be a lot simpler.
[00:31:12.060]Hannah Borg: But my brother has a cow herd and he's currently calving and has been having for last few weeks I have a few cows as well.
[00:31:18.690]Hannah Borg: And so that's the fun part of being diversified is there's always something to do, and each season kind of rolls into the next because you're always preparing for the one season in the current season it's just like a.
[00:31:37.440]Hannah Borg: Just a revolving door preparing for each season, because you know cabin season rolls and to now.
[00:31:45.900]Hannah Borg: Not having chickens and that rolls into hauling out litter hauling hauling manure from the feed bought and then planting and then you know just one thing goes on to the next, and I think that's really fun sunday's is a lot of work.
[00:32:01.620]email@example.com: Absolutely so as you guys were starting with the chicken and really just over your lifetime debbie to you know what are some of the challenges that you have faced of being a female ag entrepreneur.
[00:32:14.100]firstname.lastname@example.org: Working with different kinds of lenders or attorneys or anyone else in the in the ag industry.
[00:32:19.950]Hannah Borg: So i've always been in the agricultural industry and i've always been a minority, but i've never seen that, as a real disadvantage and I think that.
[00:32:32.340]Hannah Borg: If you.
[00:32:34.350]Hannah Borg: You have confidence, and you are there because you're a good person or a you know, bringing something to the table, you know i've always said, I never wanted to be somewhere just because I was female.
[00:32:45.960]Hannah Borg: And so I hope that i've always been able to serve in in bringing value to the table wherever I go, and so I guess.
[00:32:54.390]Hannah Borg: I don't think that I have seen a lot of I don't even know what word to use but.
[00:33:00.240]Hannah Borg: Obviously i've been among minority, but I found it very rewarding being in agriculture i've often said, early on in my career, that it would take me twice as long to earn the respect.
[00:33:16.650]Hannah Borg: of a fellow you know farmer buying seed from me, I worked with co op you know sales people, but once I had their respect I would challenge the level that I had comparable to male counterpart.
[00:33:31.440]Hannah Borg: You know, I was challenged probably a little bit more early on do she really know what she's talking about.
[00:33:38.820]Hannah Borg: But it gave me the challenge to prove them that, yes, I do so, I took it and enjoyed it and I guess you know I try and encourage.
[00:33:48.090]Hannah Borg: Everybody young and energetic to enter the agricultural industry or field we need smart people we need talented people, whether they're males or females, and so I think there's a ton of opportunity if you're just willing to work hard.
[00:34:05.340]email@example.com: Can I how about you any challenges very young female and the ag industry.
[00:34:10.200]Hannah Borg: I so in college, I was an ad communications, and so, as you may know, communications and ag is actually dominated by females, so I was excited anytime I got to work with the mail because, generally, most of my classes were female I guess the only.
[00:34:27.540]Hannah Borg: You know comments were said I did get a few comments when I was starting to talk about.
[00:34:36.180]Hannah Borg: That I was going back to the phone full time because most people in College as in a professional role they knew me as add communications, I was add calm, all the way.
[00:34:45.030]Hannah Borg: And then, all sudden here I am talking about going back to the farm and it's like i'd comments made, I will What about your career or i'm actually a few comments I was kinda like you probably don't need to ask that it's like well.
[00:34:57.420]Hannah Borg: don't you have a brother it's like yeah I do or another classic one will will don't don't you want to get married you know questioning.
[00:35:07.080]Hannah Borg: Why, if I could find a good suitor in my area, which I appreciate people looking out for me, but it doesn't really matter it's none of their business whether.
[00:35:19.590]Hannah Borg: I have a brother or if i'm concerned about finding someone to marry in my area, but through that I learned how to competently answer you know at the beginning.
[00:35:29.910]Hannah Borg: When people ask me what I do because, once you get to your junior year people just naturally ask you well, what are you going to do after college and I do that to people as well.
[00:35:38.700]Hannah Borg: And I used to said Oh well, I i'm just going to go back home and farm with my dad but I learned that well.
[00:35:44.490]Hannah Borg: That is false i'm not just going back home and i'm not just going back home farming with my dad because, if anything, I work more with my mom and my dad so I learned to just say i'm heading home back to the farm.
[00:35:58.080]Hannah Borg: and say that confidently and I got fewer and fewer questions because they saw my confidence in that.
[00:36:05.820]Hannah Borg: And sure I guess I I, I know I am lucky to be going to be able to go from college track home to the farm, whether a male or female, I my closest friends.
[00:36:17.250]Hannah Borg: Both are males they have to work they have a town job to support their their road back to the farm, so I know how lucky I am and I don't take that for granted.
[00:36:27.990]Hannah Borg: But to me it doesn't really matter if i'm male or female, I just have so after show up and working.
[00:36:34.380]Hannah Borg: my brother and I have different strengths, we work differently literally different strengths, I as much as I went to be self or as independent as I can, I do have to rely on my dad and brother physically sometimes.
[00:36:46.620]Hannah Borg: But other than that no there's I just have learned to let those if I get comments to let them roll off or.
[00:36:52.740]Hannah Borg: I have learned to call out people if they're asking me questions like hey are you going to get married or how you gonna find someone to marry it's like I don't think that's any of your business, but thank you for your concern and just move on.
[00:37:06.150]firstname.lastname@example.org: Now that's all awesome good confidence goes a long way in this in this industry, I believe.
[00:37:12.600]email@example.com: kind of on that same subject, but like your advocacy you've done an awesome job Hannah with with getting out there and telling you guys a story, and you did the ffa commercial I believe I think it was was it for Ram.
[00:37:25.320]firstname.lastname@example.org: For those forward okay.
[00:37:28.170]email@example.com: Very cool tell us about how how you do that, we know what are some of your tips, of how to advocate like that.
[00:37:34.350]Hannah Borg: uh yeah so it actually goes back to my favorites in communications I.
[00:37:40.590]Hannah Borg: apply to do radio internship at national, a convention in the media room and I did that, for three years in a row, and I got to know the folks that run the media side of national pay really well and so through that.
[00:37:54.810]Hannah Borg: They have sent me some really cool opportunities, because you know.
[00:37:59.250]Hannah Borg: As much as i'd like to think that are you know, some people are looking to highlight female farmers or, more so than Maybe my male counterparts and that's.
[00:38:08.490]Hannah Borg: that's great, I suppose, and so, with that I fit the mold people looking for female farmers young female farmers which i'm excited for and i'm excited to share our story, so the folks at ffa.
[00:38:20.700]Hannah Borg: They know that i'm in production, agriculture and they formed Ford reached out actually you're going February, and it was a pretty intense.
[00:38:32.460]Hannah Borg: National search and I had to send in a lot of pictures and answer a lot of questions about our family we do, Dr Ford pickups.
[00:38:42.660]Hannah Borg: And last July, they spent two days filming at our farm and then the commercial aired in October and so kind of continues to air.
[00:38:52.650]Hannah Borg: And so that I think I I just knew the right people and i've got to do some other really cool things um and be featured in some things but.
[00:39:02.430]Hannah Borg: I just have naturally have just shown our farm and shared stuff on social media i'm probably not as like out as outspoken as other advocates, as you may say, may say, but i'm to my dad's a.
[00:39:17.850]Hannah Borg: what's the word I don't know my dad does not like me sharing as much as I do it's a constant battle that we have, because my dad.
[00:39:23.760]Hannah Borg: My dad side is very private, and so I really shake up things so when I have people with video cameras out on the farm they don't really appreciate it.
[00:39:33.570]Hannah Borg: But it has given us some really cool opportunity, so I guess i'm I just have.
[00:39:39.930]Hannah Borg: I just speak up and because of my background in radio and broadcasting I am comfortable talking in front of the camera and talking.
[00:39:50.610]Hannah Borg: Doing radio interviews so that has also given me a leg up because people know that i'm able to talk and share our story in a thoughtful way and i'm i'm thankful for that media training and i'm really grateful for all the cool opportunities such as being informed commercial.
[00:40:08.190]firstname.lastname@example.org: Guy was an awesome commercial thanks.
[00:40:13.200]email@example.com: Sorry debbie are you try.
[00:40:14.280]Hannah Borg: Go ahead, well, I was just going to share, you know i've been i'm love to tell the story of my whole life too.
[00:40:20.520]Hannah Borg: And so i'd like to think some of that rubbed off, which again doesn't always line up well with my husband, but he does understand that agriculture needs to share our story.
[00:40:30.570]Hannah Borg: And so you know, some people don't like to do it and some days it's very frustrating, but the facts are facts if we don't share our story.
[00:40:40.590]Hannah Borg: Then somebody else does and we've had a lot of other NGOs, want to tell our story and they don't tell it very accurately just this week.
[00:40:48.480]Hannah Borg: We had a reporter from news channel nebraska on the farm talking she wanted to do an interview about our opinion on fake meat.
[00:40:55.740]Hannah Borg: My dad my brother other main be producers on our farm but they would not appear on camera so therefore I get to speak up for them and share our story and talk about obviously beef which I love so it's just.
[00:41:11.010]Hannah Borg: I just think that people have learned though i'm okay talking on the camera and I get to be on camera fairly frequently I suppose.
[00:41:20.610]Hannah Borg: And I would encourage everybody, even though it's not comfortable and turn it over to the next generation, you know I used to do more.
[00:41:29.400]Hannah Borg: Sharing on social media, but I know Hannah does so I don't do it as much, but I do encourage everybody particularly you know the next generation.
[00:41:40.260]Hannah Borg: Let them share the stories because we've got to share stories what we're doing that, we do care about what we're doing and and better it's important.
[00:41:50.460]firstname.lastname@example.org: Just a reminder for everyone watching if you have more questions go ahead and put them in the chat box and we'll get to them, and one of our questions is what are some tips that you would give to someone just beginning just they're advocating.
[00:42:05.310]Hannah Borg: i'm going to start keep it simple and.
[00:42:10.860]Hannah Borg: Be be real and be honest, I mean.
[00:42:15.180]Hannah Borg: I i'm reminded often that we have to keep it simple these they just don't know they don't know what to ask them, they have no idea what we do, and so I happen to hear the.
[00:42:26.040]Hannah Borg: Guy from burger King that was involved in the latest campaign that the beef industry didn't like much and he said, we simply didn't know.
[00:42:34.080]Hannah Borg: I mean, for example when lady came out just this week i'm Hannah shared with her well if you come in the afternoon will be doing chores and she said what's chores chores are you talking about it's like.
[00:42:45.300]Hannah Borg: Well, we do twice a day, every day doesn't matter what day it is they're they're done, I was like please really like yeah so so keeping it simple but sharing what we do I think my biggest advice that I found really helpful.
[00:42:59.220]Hannah Borg: Well, one it's always the most impactful if you can get get them out to the farm farm so.
[00:43:04.890]Hannah Borg: The reporter that came this week, she could have done an audio interview or zoo interview with me, but having her out to the farm and get to see those things.
[00:43:13.950]Hannah Borg: You know, see the cute calves in person and get to see the cattle lined up on the bunk and seeing the feed that we raise is on that home quarter that's more impactful than any sort of phone interview.
[00:43:25.620]Hannah Borg: With picture so always get them out to the farm, if you can you know, the people who shot the for Ford commercial from New York City, they were amazed that what we did, too.
[00:43:35.160]Hannah Borg: But something that I found you know when talking to people with that not the same level of understanding of agriculture that has been really helpful for me is putting it in their.
[00:43:45.480]Hannah Borg: court, putting them in their terms, so the lady this week.
[00:43:49.410]Hannah Borg: She is in broadcasting and journalism, and so I was kind of stumbling over some of my beef nutrition facts and I explained it to her as like I know with wholeheartedly.
[00:44:00.570]Hannah Borg: that beef is nutritious and it is healthy, I cannot explain to you the scientific aspects of why it is nutritious and healthy, like, I know, but I can't just eloquently explain them to you and I said to her so you're in.
[00:44:14.490]Hannah Borg: TV, you can stand in front of a computer in front of a camera and read the teleprompter with full confidence and know that it's getting out to people and they're watching it on TV, but you probably will struggle to explain how.
[00:44:28.290]Hannah Borg: Radio way how radio waves and how that how the video images that you're getting from.
[00:44:35.250]Hannah Borg: gets into people's homes and she's like oh yeah that makes sense, so whenever I can put it in their court in their ways of understanding kinda like earlier, I explained what we do, raising chickens and cattle terms that helps me understand.
[00:44:50.460]Hannah Borg: That just making it simpler to mom's point and putting it in their court has always been impactful for me and then the final lot would be i've never put myself out there as an advocate i've never said, like.
[00:45:04.110]Hannah Borg: i'm an advocate for the industry, I know exactly what's going on, please listen to me i've just naturally over time learned.
[00:45:11.220]Hannah Borg: or i've just posted things on social media and reply to people and have gotten questions through there, so I are just growing you're.
[00:45:20.520]Hannah Borg: Just.
[00:45:21.330]Hannah Borg: You know, finding those people naturally and organically like you would not want to sit next to me on an airplane because you bet your bottom dollar I will bring up.
[00:45:28.830]Hannah Borg: Our farm and whatnot so those those conversations just happen naturally and organically, and those are always the ones that are the most impactful.
[00:45:37.140]email@example.com: good tips ladies really good tips what advice would you give to a young female wanting to come back to the farm, what would you tell her.
[00:45:45.960]Hannah Borg: yeah so I prefer that question in terms of like what would you tell a young producer because I don't think it really matters if you're female or male.
[00:45:55.440]Hannah Borg: In my case, it, you know, a male could be doing my job, and a female can be doing my job, but it doesn't there's no difference in what we do.
[00:46:03.120]Hannah Borg: So for a young producer specifically female in this in this terms on give yourself grace, because you will need lots of it.
[00:46:10.920]Hannah Borg: Just learn how to slow down and honor that time to figure things out and know that things take time, so I mentally and I gave myself a year on the far before I really lifted my eyes to see.
[00:46:28.200]Hannah Borg: What other opportunities, I could do, because I knew that first year was going to be really hard I didn't realize how hard that first year was going to be.
[00:46:36.120]Hannah Borg: But until the first after the first year was when I really lifted my eyes to do other things, and I see that in my other friends that have gone back to the farm as well really protect your.
[00:46:48.510]Hannah Borg: Time in your mental health that first year of just figuring out life on the farm or figuring out life in your new role and.
[00:46:58.440]Hannah Borg: don't don't stray from that lane be very happy very protective of your time, so you really feel confidence and what your role and your daily routine and seasonal routine is going to be and, in my case that took a solid year.
[00:47:13.170]firstname.lastname@example.org: debbie what kind of advice would you give to parents, bringing kids back it's tough.
[00:47:18.060]Hannah Borg: it's really hard, but you know, probably the next most rewarding I mean raising kids is one but being able to bring them back.
[00:47:27.660]Hannah Borg: You know, some days were like because we've always we've always said you don't have to come back to the farm this isn't yours, just because.
[00:47:35.820]Hannah Borg: um, but if you want to come back we'd sure like to you know have that opportunity and my husband is one of four and so his all four or his three brothers, you know they all made it back at one time are still there, so it's really hard and I would you know, probably read more.
[00:47:57.840]Hannah Borg: Information on transitioning and and setting it up to be a business, because it really is a business and so.
[00:48:04.950]Hannah Borg: You know, we like I said i'm mom i'm boss she's daughter she's employee and trying to have meetings you know that's something we've gone back and forth.
[00:48:13.230]Hannah Borg: We wanted she wanted to have them we didn't get it done, I wanted to have it, she didn't want to have it.
[00:48:18.360]Hannah Borg: i've learned to have meetings with my dad he doesn't always know that we're having a meeting but at some time at the beginning, beginning of the week i'm like hey dad what's going on mom and I are a lot better at communicating but secretly having meetings.
[00:48:33.330]Hannah Borg: without their knowledge, without my dad's knowledge has been really helpful, so I can understand his schedule and what he has because he flies by the seat of his pants pants a little bit more than I would prefer to i'd like things planned out.
[00:48:47.250]Hannah Borg: But that yeah that's always a good thing, we have, as we have more diversification more activities on the farm, you know more planning is going to be required.
[00:48:58.530]Hannah Borg: And so we're also you know more diversified getting a little bit bigger having another kid home, so the advice is I will tell you it is really hard, but I would highly recommend it if you have the opportunity.
[00:49:13.320]Hannah Borg: But take advice and look for advice and.
[00:49:19.560]Hannah Borg: yeah so we we keep saying it's hard, but what makes it hard.
[00:49:23.760]Hannah Borg: because sometimes when i'm listening to people I would get frustrated like do this do that, but the reason why it's been hard for us is because there's big feelings and big emotions and lots of things on the line.
[00:49:34.020]Hannah Borg: i'm sure there's times in the last two years, where i'm like it would be a lot easier to quit but I don't I don't know I don't have quit and me.
[00:49:42.030]Hannah Borg: um but you know, at some point I, you know as an employee I probably have said that or as a daughter i've said things to my mom that as an employee i'd probably not say things to my boss.
[00:49:55.560]Hannah Borg: And that's the same thing as my mom she said things to me as a daughter that she'd probably not say to me as a boss and employee so having those big feelings gets in the way of progress, sometimes.
[00:50:07.320]Hannah Borg: And that's what makes it hard is because we're trying so hard sometimes we're trying too hard of.
[00:50:13.530]Hannah Borg: Thinking things the little details through, we need to just let it flow and relax a little bit more.
[00:50:19.950]Hannah Borg: that's why it's been hard for us every family is going to be different, but I think every family will have something to say about communication because that's definitely a stickler for us.
[00:50:30.840]email@example.com: Great ladies we're coming to just a few more minutes left is there anything that we maybe didn't talk about that you feel that we should talk about any any last thoughts from you guys.
[00:50:44.460]Hannah Borg: we've covered a lot yeah hopefully.
[00:50:49.020]Hannah Borg: You know, you can take some sort of nibble from a mother daughter boss employee thing oh one thing that I think of earlier um so you know, sometimes when those big feelings and big emotions get in the way things are said that you regret um but mom said to me one time.
[00:51:10.110]Hannah Borg: I don't remember the CERT the specific time because there's probably too many um but sometimes my brother and I don't get along or my dad and I are like we just kind of bought heads.
[00:51:21.690]Hannah Borg: So i've learned as an employee, I cannot be in those situations, I have to just walk away physically walk away and let everyone's emotions come down, and I do not want to let it, I do not want you guys to walk away thinking like.
[00:51:35.850]Hannah Borg: dang that board family shares in a lot of fights it's not that.
[00:51:39.420]Hannah Borg: day to day or solid work good, but every once in a while when things are stressful during stressful seasons, which every everyone is yeah every farm everyone in their role has those stressful season so.
[00:51:52.080]Hannah Borg: I know we're not fighting all day, every day, everyone smile we do get into little tips but i've learned to physically walk away compose my emotions and then come back and then I regret last things and i'm saying that's been something that a tangible.
[00:52:09.270]Hannah Borg: tips that i've learned that has been really useful in my circumstance, and I would encourage other people sometimes you just have to simply walk away compose yourself and then come back.
[00:52:23.130]firstname.lastname@example.org: Happily, find out more about board farms Hannah, how do we follow you on on social media or How can someone get a hold if you have questions about chickens.
[00:52:31.770]Hannah Borg: yeah someday I will be able to say that we have a website that you can come check out what we're doing but i'm the most active on my instagram my handle is at at.
[00:52:44.430]Hannah Borg: Its Hannah Borg, you can find me on Twitter there to currently if you're following me on instagram, you will see lots of baby calf pictures I obsessed with the baby calves, just like everyone else, so there's a lot of.
[00:52:58.020]Hannah Borg: moments, from the farm, though, that I just share on a day to day level on my instagram stories and just a side note we're not allowed to show pictures inside the barn with our contract, so you will not see chickens on any of our social.
[00:53:13.200]Hannah Borg: yeah there's no there's a few everyone smile I get a photo approved and I post that.
[00:53:19.020]Hannah Borg: that's a weird thing I guess we haven't talked about as a communications person who wants to share everything to everyone, we can't share, you can share my biggest the biggest aspect of my life because you would hardly know that we have chickens, if you just follow us on social media.
[00:53:34.530]Hannah Borg: And that's just the part of our job with raising chickens, but you bet you can find lots of baby calves, right now, so follow me there.
[00:53:44.550]email@example.com: Perfect Thank you and thank you both for being with us tonight and everyone who joined us we really appreciate you guys being here.
[00:53:51.030]firstname.lastname@example.org: You will be receiving a short survey in your email, and we would really appreciate your feedback on today's webinar and we want some future input for sessions that are coming up.
[00:54:00.390]email@example.com: So our next open for business episode is April 13 at 6:30pm central with Britt bold who owns yield plus agronomic and facet, you can find more information about her on our website w I w and l.edu.
[00:54:15.450]firstname.lastname@example.org: And, as always, if you know someone who's interested in participating, or you yourself as interested send us an email at wi email@example.com and just give us some information about yourself or the other person you're nominating.
[00:54:28.560]firstname.lastname@example.org: And we'll be in contact with you, but again, thank you ladies for joining us fun conversation learned a lot about chickens that I didn't know.
[00:54:35.940]Hannah Borg: Yes, thank you for having us we're always happy to talk about chickens and farming, thank you very much.
[00:54:41.670]email@example.com: Thank you see you all next time.
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