Campus Communicators Special Presentation

10/08/2009 Added
139 Plays

Description

Jay Lenstrom, CEO of The Radiate Group and a UNL alum, discussed promotions of global brands using the events, viral/buzz tools and social networking. For leading global brands, his network of 17 agencies worldwide, which specializes in experiential marketing, have successfully launched hundreds of brands annually and helped define what "nontraditional advertising" means to corporations

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